News & Insights | Antradar

Content is king when it comes to being found on the Internet. Every website is jockeying for that number one position, but what is it that makes a website better than another? Read the full article »

Careful marketers and web designers can funnel people to certain areas of your site but ultimately no one knows what a potential client is searching for. They maybe looking for contact info, a place to fill out an order, hours of operation or maybe they want to find out more about who you are. If you don't fulfill these needs quickly your potential client will give up and go else where. But how do you do all that and maintain a cohesive message? Read the full article »

You meet someone somewhere, he hands you a business card, you check it out, and it turns out to be the same information you got from the tiny 2.5" piece of paper.

We've all experienced the frustration of going to a site and trying desperately to locate information, only to find drawn-out prose about whatever profession it is and what they can do. Read the full article »

The memory footprint of a web page is the amount of memory the server allocates during the rendering of the page. Smaller memory footprint means more efficient use of resource, but how does it benefit you? This article puts meanings behind the numbers so that you see and feel the impact of memory footprints. Read the full article »

Computers today are more than powerful to handle web browsing – or are they? Why is that sluggish feel still haunting us and the cooling fan cranks up while we read news online? This article discusses the performance overhead of Rich Media, or Rich Internet Applications (RIA), and measures to avoid them. Read the full article »